![]() "I took the risk and dropped out of film school. After just a couple months at his Toronto-based Popp Rok production company, she realized she was learning at a rapid pace-way faster than she ever could in a classroom. The more I practiced it, the more I realized I can actually make a life out of telling stories."Įvans enrolled at Toronto's Ryerson University, but made the decision to drop out while interning for her now-mentor, acclaimed Canadian film and music video director and producer Director X. It just further developed as I continued to grow and went to school for it. I didn’t realize at the young age that it was storytelling. "Anytime a birthday would come around I would put together these videos and pictures of their life. I made everybody come into the living room and watch," she recalls. "I was the annoying kid who put on plays for my family and forced my little brother to do with me. And that’s what we’ve done in these music videos." "As artists, we have a responsibility to tell important stories because we need right now. "My first service is to the artist and the brand, but at the same time we are at such a pivotal point in humanity and society when stories are so important-whether that’s a music video, a 30-second commercial, or a feature-length film," she says. It felt like a story, and that was the point. It was the first video in a long time that didn't actually feel like a music video. Yes, that emotionally-charged, beautiful music video in which Drake paid for the groceries of Miami supermarket shoppers, gave scholarship money to University of Miami students, and surprised strangers on the street with his refreshingly normal presence despite just so happening to be one of the most beloved rappers in the world. ![]() Before "Nice for What" (a career highlight for Evans), she directed the BET award–winning Video of the Year, "God's Plan," released in February. ![]() A secret it most definitely is no longer. ![]()
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